Friend from Hong Kong started play watch company My Way My watch. Parts are sold as separated object, in separated packaging and come in wide range of colours. The concept is, obviously, pick your own colour and create your "own" watch, providing the buyer a slight sense of individuality in this community which has no existence true individual, but hey...why the fook not, other wise everyone is going to be moulded from television advert and magazine, its good to have someone telling you that you should make your won choice right.
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